Columbus County Dodge-Chrysler-Jeep
Columbus Country Dodge-Chrysler-Jeep, located in the small town of Columbus, Texas had a small budget and large goals. Breakfast at 12 was able to write and produce six TV spots highlighting the dealership’s different areas including trucks, muscle cars, pre-owned and service. The spots ran on cable TV in the Columbus area making an instant (albeit reluctant) celebrity of Keith, the general manager, and growing sales by double-digits. The dealership is now Tommy Vaughn Ford in Columbus.